About Aakash Tiwari

  • Academic Level Degree Bachelor
  • Level Senior
  • Industry Arts/Media/Advertising
  • Date of Birth 03-06-1991

About me

I substantially acquired an experience of 7+ years as a successful International Business Development, Digital Marketing Expert & International Lecturer in Marketing to Chairpersons & CEOs with a key focus on Generate High-Quality Leads from DUBAI, UK, CANADA, US, AU, SINGAPORE, Solution providers, Digital Marketing, Tie-Up with International Business Schools/Colleges/Companies, Enrollment Strategic Management, Retention, Responding to Business Students reviews/feedback, and creating an international BBA admissions strategy to increase executive student enrollment in UK, Canada, UK & Dubai. The RIMS International Business School in India is where I’m assigned to work.

I am an enthusiastic and self-driven professional with training and expertise in Business Development In-charge, Digital Marketing, Revenue-focused, Business Student/Retention Recruiting & Admissions across the UK, AU, & many more. I am career-focused and constantly push myself to surpass my financial and brand goals. a dedicated expert with a track record of boosting sales, enhancing customer satisfaction, and cutting costs. Having successfully identified, developed, and managed new business possibilities in markets over the course of more than 13 years in sales marketing, business admissions in charge, and digital marketing in Dubai (virtually) and offline India. I have a strong sense of motivation and don’t hesitate to take on challenges.

Education

Experience

  • 2016 - 2023
    RIMS International School and Junior College

    Foreign Admissions Incharge & Digital Marketing Head

    – Approach/guidance to Business students and parents about A-Levels & International BBA programmes ( Dubai )
    – Facilitated and coordinated new student recruitment to the campus along with activities related to academic enrollment.
    – Conducted abroad Enquiry/Follow-ups are in the Persian Gulf, The Middle East, Dubai, Saudi Arabia, Kuwait, Qatar, Bahrain, Philippines, London, Canada, Sri Lanka, USA, Australia, and India regarding admissions and Tie-ups. Also communicating via email, WhatsApp or having a Meet/Zoom call in the early evenings (and sometimes, even late at night) due to time zones that are many hours apart (7-10 hours differences here).
    – Create and upload day-to-day school activities on 360-degree digital platforms.
    – Provide classroom training in advanced digital marketing (i.e. SEO, Google AdWords, Social Media Marketing, E-mail Marketing, Google Analytics, Affiliate Marketing, Content Marketing etc to Cambridge & Derby University Students.
    – Tie-Up with Middle East schools and colleges for Seminars, virtual events and activities.
    – Developed and continuously fine-tuned student recruitment and retention procedures and protocol.
    – Conducted follow-up with students contacted at all recruitment efforts.[
    – Audited student records and notifies students/prospective students of problems with their academic records including transcripts, registration, prerequisites, etc.
    – Work with school leaders in planning school-based open houses, enrollment information meetings, and other school-based recruitment events.
    – Contacted parents/students, followed up, and assisted with the admissions process and all steps necessary for enrollment of new clients.
    – Developing relationships with local authorities, and school-college principles to grow centers\’ business.
    – Planning & execution of Social Media and Digital Marketing campaigns | Know how to plan, create and implement a marketing strategy.
    – 360 Degree Digital Marketing on Google and many more marketing platforms to generate more admissions.
    – Knowledge in key areas of marketing (SEO, ORM, social media, content marketing, email marketing, PPC and SEM).

  • 2019 - 2020
    CP Goenka International School Centre

    Head of Marketing Public Relations

    – Manage all marketing materials, website updates, and social media presence on behalf of the international admission development.
    – Generating international admission leads and coordinating with students and parents about International IGCSE, A-Levels & IBDP.
    – Create the weekly/ monthly/annual paid and unpaid marketing plan/budget.
    – Addition marketing plan Pay-per-click (PPC) marketing | Google Ads | Search engine optimization (SEO) | Content marketing | Video marketing | Online reputation management (ORM) | Experiential marketing | Local marketing | Market research | Event marketing.

  • 2012 - 2016
    Rola Rossa The Cafe

    Business Development Executive

    – Social Media
    + Content creation across our key social media platforms: Instagram, LinkedIn, YouTube, Facebook and Twitter
    + Monthly ad planning – allocation of social media budget, ad creation, tracking and reporting back to the Marketing team
    – Research
    + Supporting the Marketing Team with understanding our consumers better as well as understanding the marketing landscape, keeping on top of food trends and restaurant marketing trends

  • 2011 - 2012
    Justdial.com

    Tele-Sales Marketing & Retention Executive

    – Contact potential or existing customers to inform them about a justdial lead generation product or service using scripts.
    – Handle grievances to preserve the company’s reputation | Writing and presenting customer behaviour reports.
    – Developing aggressive retention strategies based on customer feedback.
    – Negotiating with customers to renew contracts and retain business.
    – Building positive relationships with customers and business associates.

Skills

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